We live in a world of ‘hacks and shortcuts’ and if there is one truth I know about them, it’s that they rarely work. While ‘hacks’ might generally be used as a cool marketing term, it’s implication is that one can get around having to do the ‘work’. WRONG. The ‘work’ always produces results. A
Do you have situations or people in your life that just make you shake your head, (or even make your blood boil)? It can be so frustrating dealing with people who just seem to want to be difficult. It’s like they are getting some perverse pleasure from stirring your emotions, and a lot of the
Michelle had been working in the family business for over 15yrs. She was well known and well liked in the industry. In fact you could say she was a ‘go to’ person. Her father was no longer involved in the operations and Michelle had been running things for the past 5yrs or so. While the
Barry originally came to us to discuss his retirement and transitioning the business to the next generation. Both Barry’s kids (Tom and Sue) were involved in the business. Barry had been running the business for 30yrs and he was ready to get out. There were two key obstacles in front of Barry. The business was
Scenario: Mark had come to us with a strong desire to grow his company. They were hovering around the break even mark and each time they experienced a win it seems to be followed by a quick backwards step return to the same place. Mark was in his late 30th’s with 3 kids and big dreams.
Starting point: Sue and her team had structured a business around training people how to do their own PR. While sales were ok, profits were not. Added to that, Sue was flying all over the country servicing different markets. She was exhausted and couldn’t see how to scale it further. She wanted to hire a
Most of the time, when you react to a situation, it happens by default. And that reaction will mostly depend on what you’ve practised the most. (i.e. what you’ve done and seen others do.) In other words, your programming.This may be a good or bad thing with regard to success, or whatever you are trying
The most direct and lasting path to changing your business is changing you. It’s not the easiest path – in fact, it can be quite the opposite – but it is one of the best, and for good reason. So what does that mean for you? The Hard Truth The simple hard truth is that
It’s a little cliche and, at times, a bit hard to buy into, yet I still firmly believe that we (you, me and everyone else) can create whatever kind of life we want to have. And obviously that includes your business. Although we all have different starting points in life, we all live in the
Type the term “employee ghosting” into Google, and you’ll end up with 166,000 results, most of which take the angle that a phenomenon once reserved for the dating game has, somehow, snuck up on business and permeated our unsuspecting, open-plan offices like the stench of a rotting corpse. In truth, employee ghosting has been going
Systems, while not the answer to everything, can certainly be one of those things that brings a great sense of control to your business.The trick is creating them in such a way that:1. They work,2. People use them,3. You can keep them updated and relevant.And doing those three is not always easy.For us and many
Caution! – If you haven’t watched Part 1 and Part 2 of this video series, be sure to do that now, before jumping into this one. When it comes to creating a marketing plan that works, one of the major causes of floundering teams is a lack of cohesiveness in their planning for execution.I’m not
