When it comes to creating a marketing plan that works, one of the major causes of floundering teams is a lack of cohesiveness in their planning for execution.
I’m not talking about planning in the form of strategy or marketing channel/vehicle selection, I’m talking about a good old one-page plan that says who’s going to do what by when.
We call this your Marketing Activity Calendar (click to download)
It’s a simple document that pulls it all together and enables you and your team (including outsource partners) to stay focused and accountable to consistent marketing.
In this video I run you through what a Marketing Activity Calendar is, and of course you can download a free template below.
If you’ve got questions or comments, please leave them below and we’ll do our best to help you out.
Enjoy and good luck!
Sales success is pretty important when running a business. In the video below, I share the four key things that are critical for making sales. (Stay tuned for #4 where we dive into the ‘secret sauce’.) The steps are not complicated, in fact they are quite simple. That doesn’t mean that they’re easy, but by